Revival of a Complication
Mechanical jumping-hour watches have enjoyed a surprising revival in recent years, carving out a niche that remains relatively obscure to the mainstream.
While several well-known luxury brands have experimented with this fascinating complication, it’s the independent watchmakers who have truly embraced it, offering imaginative designs that resonate with collectors and enthusiasts alike.
Among these unique creations is the Amida Digitrend, a Swiss innovation that has recently made a comeback.
With its distinctive blend of 1970s futuristic aesthetics and meticulous craftsmanship, the Digitrend is much more than just a quirky timepiece; it’s a statement.
Design and Features
Available in three striking finishes—raw stainless steel, black DLC, and 4N gold PVD—the Amida Digitrend really sets itself apart.
Its 39.6mm case diverges from traditional forms and may initially remind some of a seatbelt buckle or a smooth stone rather than a conventional watch.
The review model, coated in golden PVD, offers a rich tone that beautifully balances classic yellow gold and the trendier 5N rose gold.
The brushed finish on both the upper surface and sides accentuates the watch’s elegant curves.
Breaking from the norm, the Digitrend adopts a driver’s watch style featuring a small sapphire viewing window at the 6 o’clock position.
This asymmetric approach, complemented by a lustrous mirror-polished bezel, draws the eye directly to the display and offers a fresh perspective on how we tell time.
Initially, wearers may need to adjust, as they might first glance at the brushed panel before getting accustomed to the 90-degree viewing angle.
The transparent caseback showcases a sapphire window that outlines the balance bridge, although upcoming models are expected to provide an expanded viewing area while staying true to the avant-garde flair.
With its singular form and lightweight build, the Digitrend defies categorization as a traditional sports watch, boasting water resistance up to 50 meters.
Through the robust sapphire crystal, the Digitrend reveals an unexpected surprise: it lacks a conventional dial.
Instead, key elements—including the black dial surface, the hour markers, and the minute surrounds—are printed on the interior of the uniquely shaped prism-shaped crystal.
This design utilizes the captivating Pepper’s ghost illusion, creating an engaging visual reminiscent of vintage digital clocks.
The setup allows for easy time reading, with bold angular numerals in striking orange that exude a retro-futuristic vibe.
While the current display is user-friendly, the addition of a running seconds feature between the hour and minute windows could elevate future iterations.
Movement and Bracelet
At its core, the Amida Digitrend houses a modified Soprod Newton P092 automatic movement.
Its finishing may be straightforward, with some eye-catching Côtes de Genève across the bridges, but the 44-hour power reserve and frequency of 28,800 bph keep it in line with industry standards.
What truly makes this movement unique is Amida’s custom jump hour module, crafted specifically for the Digitrend using nine intricate components secured with six screws, facilitating that mesmerizing prismatic display.
Completing this eye-catching watch is a single-link bracelet that complements its sleek design.
This bracelet captures the essence of ’70s sci-fi aesthetics while showcasing the refined finishing characteristic of Amida.
Each link is elegantly tapered, featuring softly chamfered edges and polished bars recessed between the main links for an added visual dimension.
This thoughtful detail brightens up the overall appearance without overwhelming it.
The bracelet fastens with a two-button butterfly clasp, tastefully embossed with the Amida emblem, offering a polished final touch.
For those who prefer an alternative look, an Alcantara strap is also available, though it wasn’t included with the review model.
In a market teeming with a variety of jumping-hour watches—ranging from minimalist to highly intricate designs—the Amida Digitrend distinguishes itself by offering exceptional value, quality, and bold retro character.
Its unconventional shape may not appeal to everyone, yet it undeniably makes an impactful statement within its category.
Priced starting at $3,500 USD and reaching $4,620 USD for models featuring the bracelet and gold PVD finish, the Amida Digitrend is now available through authorized dealers.
For further exploration, check out the Amida website.
Source: ABlogtowatch